The Best Way To Avoid Spreading Misinformation

It’s likely at some point we’ve all spread some misinformation involuntarily. It can have dire consequences, too. Washington Post has an article on misinformation but they forgot the most important thing, I think.

Waiting.

‘Trusted sources’ has been a problem that I’ve been studying since we were working on the Alert Retrieval Cache. In an actual emergency, knowing which information you can trust from the ground and elsewhere is paramount. I remember Andy Carvin asking me how Twitter could be used for the same and I shook my head, explaining the problem that no one seemed to want to listen to: The problem is that an open network presents problems with flawed information getting accepted as truth.

Credentialism is a part of the problem. We expect experts to be all-knowing when in fact being an expert itself has no certification. It requires being right before, all the while we want right now and unfortunately the truth doesn’t work that way.

We see a story on social media and we share it, sometimes without thinking, which is why bad news travels faster than good news.1

The easiest way to avoid spreading misinformation is to do something we’re not very good at in a society that pulses like a tachycardic heart: We wait and see what happens. We pause, and if we must pass something along to our social networks, we say we’re not sure it’s real, but since headlines are usually algorithm generated to catch eyes and to spread them like Covid-19, we have to read the stories and check the facts before we share rather than share off the cuff.

Somewhere along the line, the right now trumped being right, and we see it everywhere. By simply following a story before sharing it, you can stop spreading misinformation and stop the virus of misinformation in it’s tracks. Let the story develop. See where it goes. Don’t jump in immediately to write about it when you don’t actually know much about it.

Check news sources for the stories. Wait for confirmation. If it’s important enough to post, point out that it’s unconfirmed.

It’s that simple.

  1. There’s a pun or two in there. ↩︎

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